Filed under: Industry, Programming, Web, Reality-Free

We really do live in a very different television landscape.

NBC has decided to put five of its shows on the internet a week before they even premiere on TV, to build buzz. The network has decided to use Hulu to show the first episodes of new show Knight Rider and returning shows 30 Rock, Lipstick Jungle, Life, and Chuck.

Of course, putting episodes online is nothing new. All of the networks do it (sometimes they even “leak” the shows themselves to create buzz), but this seems to be a true attempt by NBC (which needs the help) to change the way they schedule, promote, and debut shows, a change in the way they program.

Continue reading Five NBC shows to premiere on your personal before your Television set

Share This

Share This

This entry was posted on Wednesday, September 3rd, 2008 at 12:47 am and is filed under Industry & News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.