Ratings, not ad revenue, are up for CNBC and Fox Business Channel
Posted by: in Industry & NewsFiled under: News, Industry, OpEd, Reality-Free
If you’re like me, the first thing that you do after you wipe those crusty things out of your eyes is turn on CNBC, Fox Business Network or Bloomberg to see how much more the economy is in a tailspin. Sometimes you watch to see how far oil has fallen. Other times you watch just to see if another bank or investment firm failed. Still, other times you watch to shake your fist and scream in anger to no one in particular.
Should any of these reasons be the case, you’re not alone. Fact of the matter is you are part of an growing audience for these business channels. Over the last few weeks networks like CNBC and FBN have been racking up the viewers, with many of them jumping on the disaster bandwagon in the last half of September. For instance, when the Dow Jones Average plunged 778 points on September 29th, CNBC’s average total viewership reached an all-time high of 726,000. Fox Business Network, which has only been around for about a year and isn’t on nearly as many cable systems, garnered an average of 91,000 viewers on that same day.
Continue reading Ratings, not ad revenue, are up for CNBC and Fox Business Channel
Looks like CBS has a hit on its hands.
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