Filed under: Industry, OpEd, TiVo, Reality-Free
It was only a matter of time. What was once the ultimate convenience for Television fans has now been labeled as an affliction. Brad Berens of iMedia, a company that analyzes the way advances in media impact people’s lives, had identified the responsibility we feel when we TiVo or DVR a show or series and then don’t get around to watching it in a timely fashion as “TiVo guilt.”
I can’t disagree. I don’t know about you, but I’m always checking my DVR list to see what’s stacked up that I still have to watch. It’s not that I feel like I’ve to watch these shows — after all I recorded them because I want to see them — but there is a burden attached.
According to Berens, what I’m experiencing is called “opportunity costs,” and my TiVo viewing has become — believe it or not — homework!
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